Omnichannel segment in Telecoms Globally to reach market valuation of US$ 8.3B by 2025

reogma|Omnichannel segment in Telecoms Globally to reach market valuation of US$ 8.3B by 2025

Implementing an omnichannel strategy in telecoms must take into account this industry’s complicated order management processes and the strong customer focus required for data analysis that will lead to successful recommendations.

Yet, regardless of the complications, omnichannel is the only possible approach for a telecom company that wishes to stay on top and be ready for the future.

  • Definition / Scope
  • Market Overview
  • Market Risks
  • Top Market Opportunities
  • Market Trends
  • Industry Challenges
  • Technology Trends
  • Pricing Trends
  • Market Size and Forecast
  • Market Outlook
  • Technology Roadmap
  • Competitive Landscape
  • Competitive Factors
  • Key Market Players
  • Strategic Conclusion
  • References
  • Appendix

Definition / Scope

The commercial transactions are undergoing a significant transformation, worldwide. The customer shopping experience has evolved over the years; from going to a physical store to purchase a product or a service; to purchasing the same product or service under the umbrella of e-commerce; to buying the same product or a service through multiple channels (that includes smartphones, web or a physical store); to finally been made available the same product or service at the customer's demand at anywhere and anytime.

Multi-channel retailing means a company sells in multiple online channels (e.g. a web store, marketplaces, and social media). Omni-channel refers to retailers with both a physical and digital presence.

It is a modern approach to commerce that focuses on designing a cohesive user experience for customers at every touchpoint. This differs from traditional marketing, where individual channels were optimized without necessarily taking the whole experience into mind.

Omni-channel basically aims at integrating all diverse shopping channels into one, so that consumer efforts are reduced and at the same time they make an informed choice. The omni-channel retailing aims at enhancing the customer buying experience by allowing them to seamlessly access the same product or service across different channels of shopping.

The omni-channel retail market is expected to increase due to growth in retail e-commerce industry, technological up gradation, innovations in point of sale terminal technology, increasing smartphone users, etc. Yet the market faces some challenges such as, need to develop sound order management system (OMS), reluctance to adoption of omni-channel retail concept and fast paced software development.


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Implementing an omnichannel strategy in telecoms must take into account this industry’s complicated order management processes and the strong customer focus required for data analysis that will lead to successful recommendations. Yet, regardless of the complications, omnichannel is the only possible approach for a telecom company that wishes to stay […]
reogma|Omnichannel segment in Telecoms Globally to reach market valuation of US$ 8.3B by 2025reogma|Omnichannel segment in Telecoms Globally to reach market valuation of US$ 8.3B by 2025

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