Fuel Cell Opportunities in Japan’s Automobile Market

reogma|Fuel Cell Opportunities in Japan’s Automobile Market

Japan is backing up hydrogen technology attuned to its ambition to minimize harmful emissions and help ensure energy security. It is expected that Japan’s automotive fuel cell market will accelerate at CAGR of 30% and reach $1510 by the end of 2030. Cost, infrastructure and low level of end user acceptance are the major issues that needs to be addressed for fuelling the growth of fuel cell vehicles.

  • Definition / Scope
  • Market Overview
  • Key Metrics
  • Top Market Opportunities
  • Market Drivers
  • Market Restraints
  • Industry Challenges
  • Technology Trends
  • Regulatory Trends
  • Market Size and Forecast
  • Market Outlook
  • Technology Roadmap
  • Competitive Landscape
  • Key Market Players
  • Strategic Conclusion
  • References
  • Appendix

Definition / Scope

In simple terms, a fuel cell is a device that generates electricity by a chemical reaction. A fuel cell operates as the reverse of electrolysis of water. While the process of electrolysis of water involve water when charged with electric current and electrode it decomposes into hydrogen and oxygen, a fuel cell generates water from hydrogen and oxygen and then extracts electricity produced in the process.

In automotive industry, fuel cells use a mixture of oxygen from the air and compressed hydrogen produce electricity to power an electric motor. Fuel cell are considered to be environmentally friendlier and much more efficient than the conventional internal combustion engine vehicles as they do not release harmful emissions.

Hydrogen is one of the abundant resources in the world. It comprises almost 70% of the matter of the universe. It will play an important role in the future energy mix. In context of problem of rising depletion of oil reserves and volatile oil prices, the hydrogen-based fuel cell is considered as the fuel of the future and is proving to one of the most likely solutions.

The adoption of fuel cells is mostly apparent in the automobile and residential industry in Japan. Japan’s economy is on the road to recovery after the Covid-19 pandemic. Considering this, the country is focusing on minimizing its greenhouse gas emissions footprint and one of the ways to do it is through swift adoption of fuel-based vehicles.

Japan is one of the strongest players in advancing the adoption of fuel cell in different sectors of the economy. Japan is leading the way in integrating fuel cells into its datacentre's backup services, for heat and power at homes but essentially in automobile sector. Japan has been active in the commercialization of fuel cells systems since the early 2015. It did so by launching Ene-farm program which led to the use of over 120,000 residential fuel cell systems. Under this program, Japan added over 50,000 units of residential micro-CHO fuel cell system back in 2018.

Japan declared that by 2050 it has a target to reduce greenhouse gas emissions to net-zero and to realize a carbon neutral, decarbonizes society though its “Green Growth Strategy in line with Carbon Neutrality in 2050”. In this regard, Hydrogen is central to its clean energy transition drive. Japan was the front runner in launching a national hydrogen strategy to bring hydrogen cost competitive with natural gas. By the end of 2020, the country plans to have 800,000 fuel cell vehicles on the road and maximize the use of fuel cells in over 5 million residential households. Japan has implemented a H2 Mobility venture under which Japan plans to build refueling stations for the wider acceptance of hydrogen powered cars.


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Japan is backing up hydrogen technology attuned to its ambition to minimize harmful emissions and help ensure energy security. It is expected that Japan’s automotive fuel cell market will accelerate at CAGR of 30% and reach $1510 by the end of 2030. Cost, infrastructure and low level of end user […]
reogma|Fuel Cell Opportunities in Japan’s Automobile Marketreogma|Fuel Cell Opportunities in Japan’s Automobile Market

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