E-commerce market In India worth US$ 120B in 2020

reogma|E-commerce market In India worth US$ 120B in 2020

The National Association of Software and Service Companies (NASSCOM) estimated the size of India’s e-commerce market at USD33 billion in the fiscal year 2017 (The Economic Times 2017).

  • Definition / Scope
  • Market Overview
  • Top Market Opportunities
  • Market Drivers
  • Market Restraints
  • Industry Challenges
  • Technology Trends
  • Pricing Trends
  • Regulatory Trends
  • Other Key Market Trends
  • Market Size and Forecast
  • Market Outlook
  • Technology Roadmap
  • Distribution Chain Analysis
  • Competitive Landscape
  • Competitive Factors
  • Key Market Players
  • Strategic Conclusion
  • References
  • Appendix

Definition / Scope

E-Commerce deals with the buying and selling of goods and services, facilitated by funds or data transmission over an electronic platform also referred as market space. Such types of transactions are categorized into B2B, B2C, C2C, or C2B.

  • In India, e-commerce companies fall under the B2C categories as illustrated in the chart
  • Emerging markets are going to be key potential segments for e-commerce growth, as retailers in developed markets may soon reach saturation in terms of consumer growth.

Sub-categories

  • Internet retailing: It is a subset of B2C e-commerce; internet retailing does not include activities such as auctions or travel reservations (Francis and White 2004).
  • Mobile commerce: E-commerce activities conducted through wireless handheld devices such as smart phones and personal digital assistants.

reogma|E-commerce market In India worth US$ 120B in 2020


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The National Association of Software and Service Companies (NASSCOM) estimated the size of India’s e-commerce market at USD33 billion in the fiscal year 2017 (The Economic Times 2017). Definition / Scope Market Overview Top Market Opportunities Market Drivers Market Restraints Industry Challenges Technology Trends Pricing Trends Regulatory Trends Other Key […]
reogma|E-commerce market In India worth US$ 120B in 2020reogma|E-commerce market In India worth US$ 120B in 2020

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