Coffee industry in China to exceed US$ 7B by 2025

reogma|Coffee industry in China to exceed US$ 7B by 2025

The practice of drinking tea originated in China about 2000 years ago and it is deeply integrated into their lifestyle and culture. But, in the last 2 decades, western companies are targeting China with a close substitute product- coffee. Since then, Starbucks and Costa coffee have already opened 3,400 and 405 coffee shops in China.

  • Definition / Scope
  • Market Overview
  • Market Risks
  • Top Market Opportunities
  • Market Drivers
  • Industry Challenges
  • Pricing Trends
  • Market Size and Forecast
  • Market Outlook
  • Competitive Factors
  • Key Market Players
  • Strategic Conclusion
  • References

Definition / Scope

Coffee is a drink (normally a hot drink) made from seeds of berries of coffea plant. Coffee is generally referred to as a bean because of its appearance, but it is actually a seed. The process and timing of the separation of the coffee seeds from its plant vary the taste and flavor of coffee.

There are more than 100 species of coffee. Among them, Coffee Arabica and Coffee Robusta are the two species which are most commonly produced and consumed. The taste of these two species is also different.

Arabica comprises about 1.5% of caffeine content in comparison to the 2.7% caffeine content present in Robusta. This is the reason why Robusta tastes rubbery or like a burnt tire. Also, Arabica coffee comprises more lipid and sugar content than the Robusta making its taste more preferable to many than that of Robusta.

Starbucks, an American coffee house chain company, claims to use the high standard Arabica seeds to address their customers’ want of good tasting coffee. Thus, to ensure the seeds they use are of high standards, they collect coffee that is harvested at places of high altitudes and with cold nights and warm days. These conditions create denser beans which help in creating deeper flavors.

Newly planted coffee plants bear fruits in about 3 to 4 years. These fruits are called coffee cherry. After the seeds are separated from the cherry, they are dried to approximately 11% moisture. Then those beans are milled, followed by roasting in temperatures of about 550 degrees Fahrenheit. Finally, those coffees are grinned so that a cup of coffee gets the most of flavor.


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Tue Oct 30 , 2018
The practice of drinking tea originated in China about 2000 years ago and it is deeply integrated into their lifestyle and culture. But, in the last 2 decades, western companies are targeting China with a close substitute product- coffee. Since then, Starbucks and Costa coffee have already opened 3,400 and […]
reogma|Coffee industry in China to exceed US$ 7B by 2025reogma|Coffee industry in China to exceed US$ 7B by 2025

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